Your best videos contain ideas worth reading. We extract the intellectual core, source additional proof points, and produce three publication-ready articles — each one sharper than the original video.
Every article is built on a proven structural template from the best journalism in your niche — sourced, verified, and ready to publish under your name.
Send us the link to your best recent video. We watch it, identify the strongest argument, and determine which publication styles match your topic and audience.
We find the proof points, statistics, and expert quotes that strengthen your argument beyond what you knew when filming. Every source verified at a real URL.
A how-to, an investigative piece, and an opinion article — each one in a distinct publication style, ready to publish on your website, LinkedIn, or pitch to a trade publication.
Each article serves a different reader and a different purpose. Together they give you complete written coverage of a topic your video addressed in a single format.
A practical guide structured around the framework your video laid out. Built for the reader who needs to act on Monday morning. Ranks for the search queries your audience types.
NYT · Wired · Fast CompanyAn explainer that contextualises the forces behind your topic. Written for the executive who needs to understand why something is happening, not just what to do about it.
Atlantic · Economist · MIT ReviewYour sharpest claim from the video, built into a fully argued position piece with real evidence. The format that builds authority, earns citations, and gets pitched to publications.
HBR · WSJ · FTWe work with YouTube creators and content-driven businesses who want a written presence that matches the quality of what they produce on camera.
You invest hours into researching and filming content that disappears from the algorithm within weeks. Your ideas deserve a permanent home.
You have subject matter experts who produce video content but no system for turning that expertise into written assets that rank, get cited, and build authority.
We will produce one article from your best recent video at no cost. If it is not sharper than the original, you owe us nothing and we part as friends.
Or email us directly at hello@wordpine.com